It looks like the Ella account is still there, but it’s unclear what Mihoyo plans to do with it now. There wasn’t any explanation about why Mihoyo deleted the tweets, but the highly negative reception seems to have been a factor. Įlla Musk even responded, “When are you coming home, dad?” However, this tweet was deleted too. “Can’t wait to be in Genshin Impact,” he tweeted with a laughing emoji. It’s unclear if Mihoyo was simply being tongue in cheek here, especially considering that the company deleted the tweet outright after the backlash.Įlon Musk did respond to the initial tweet, though he didn’t seem to know about the challenge before it started. Ella Musk currently has about 60,000 followers. Genshin Impact has 2.4 million followers, so it’d be unlikely for Ella’s account to match that let alone surpass it. Last time was all about casino-like gameplay mechanics and sensory immersion, but this time we look at the good old gacha game tenets of parasociality, peer engagement and FOMO. Some thought that maybe the challenge was a joke, considering the unrealistic milestones for the account. Games Industry released its The Year in Numbers 2022 over the past week and their records show that Genshin Impact is the most talked about game on Twitter based on tweets and retweet volume. 16, the Churls and Aster look at the ploys that Genshin pulls to get paid. At 5 million followers, Mihoyo’s CEO would invite Elon Musk to come to their headquarters.įans weren’t thrilled at the thought of following a new account to help Mihoyo for these rewards that didn’t really matter to them.
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